TikTok Content System

A repeatable short-video system for your product: hooks, formats, scripts, and a 2-week content calendar.

5 steps15 verify checks1-2 hoursWorks with: emergent · chatgpt · claude · cursor

Start Guided Walkthrough

#tiktok #shorts #content #video #marketing

The Route

0/5 verified

Define content pillars

Pillars make content repeatable instead of random.

3 checks 02

Build the hook bank

The first 2 seconds decide everything - stockpile openers.

3 checks 03

Script the first 5 videos

Complete scripts remove the friction between plan and filming.

3 checks 04

Build the 2-week calendar

Consistency beats virality hunting - schedule the system.

3 checks 05

Set the measurement loop

Double down on evidence, not vibes.

3 checks

Every step ends at a Verify Gate. Do not continue until every check passes.

Context Pack

Paste this first. It briefs the AI on requirements, constraints, and the Definition of Done before your first build prompt.

Context Pack

PROJECT CONTEXT:
I want to promote my product with short-form video (TikTok/Reels/Shorts) but need a system, not one-off ideas.

GOAL:
Build a content system: pillars, hook bank, scripts for the first videos, and a sustainable calendar.

REQUIREMENTS:
- 3-4 content pillars tied to the product's audience
- A bank of 20+ hooks
- Complete scripts for the first 5 videos
- A 2-week posting calendar
- A measurement loop to double down on what works

CONSTRAINTS:
- Hooks must land in the first 2 seconds
- Show the real product - no stock-footage montages
- Scripts must be filmable by one person with a phone

DEFINITION OF DONE:
- Pillars, hooks, and 5 scripts are written
- The calendar schedules 2 weeks of posts
- Each script includes hook, beats, and CTA
- A weekly review metric loop is defined

COMMON FAILURES TO AVOID:
- Generic 'day in the life' content with no product tie
- Hooks that take 10 seconds to get going
- Unfilmable scripts requiring a production crew
- Posting randomly with no review loop

Paste this into your AI builder first. It teaches the AI what you want before you give it the build prompt.