Demo Video Script

Script a tight product demo video: hook, narrative arc, screen directions, and CTA - ready to record.

5 steps15 verify checks45-75 minutesWorks with: emergent · chatgpt · claude · cursor

Start Guided Walkthrough

#demo #video #script #walkthrough #pitch

The Route

0/5 verified

Choose format and story

One video, one audience, one story - decide before scripting.

3 checks 02

Write the hook and opening

Viewers decide in 5 seconds - open with the pain or the payoff.

3 checks 03

Script the core demo beats

The middle must show, not tell - every beat pairs action and line.

3 checks 04

Write the close and CTA

End with proof and one clear action.

3 checks 05

Prepare the recording checklist

Great scripts die to sloppy recordings - prep the environment.

3 checks

Every step ends at a Verify Gate. Do not continue until every check passes.

Context Pack

Paste this first. It briefs the AI on requirements, constraints, and the Definition of Done before your first build prompt.

Context Pack

PROJECT CONTEXT:
I need a product demo video (for the site, a launch, or a submission) that shows the value fast.

GOAL:
Produce a recording-ready demo script: hook, story beats, exact screen actions, narration, and CTA.

REQUIREMENTS:
- A length and audience decision (30s / 90s / 3min)
- A hook in the first 5 seconds
- A narrative arc: problem, magic moment, how, proof, CTA
- Exact screen directions synced to narration
- A recording checklist (app state, data, resolution)

CONSTRAINTS:
- Show the real product doing the real thing
- No feature tours - follow one user story
- The magic moment must appear before the 40% mark

DEFINITION OF DONE:
- The script has timestamped beats with narration and screen actions
- The demo follows one coherent user story
- Demo data is prepared and realistic
- A recording checklist prevents embarrassing artifacts

COMMON FAILURES TO AVOID:
- Starting with a logo animation and settings tour
- Demoing with 'test test 123' data
- Narration describing what the viewer can already see
- No CTA at the end

Paste this into your AI builder first. It teaches the AI what you want before you give it the build prompt.